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distributed urban style weekly) created the
Entrepreneurial Success Seminar Series in partnership with LT
Productions. LT Productions Planned and coordinated each element of the quarterly event. 
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Secured celebrity authors |
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Provided undivided attention and top-quality client service to each author |
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Secured “in-kind” media sponsorship for “Meet the Authors” while implementing a viral marketing campaign |
The RESULTS Meet the Authors experienced a whopping 50% increase in attendance from the previous year’s event due to the viral marketing campaign.
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Authors and event sponsors alike enjoyed increased media exposure and greatly benefited from LT Productions’ proprietary media relationships. |
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Several participating authors were featured in local radio interviews to discuss their books. |
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Event sponsor, Millstone Coffee’s investment was maximized by increased exposure through “in-kind” print advertisements. |
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Event partner Borders Books realized sales of $12,000 from the event. (A portion of the proceeds was donated to the TBS Trumpet Awards Scholarship program.) |
Judge
Mathis – Atlanta Book Tour- “Inner
City Miracle”
When
Judge Greg Mathis of “The Judge Mathis Show” decided to take the
promotional tour for his newly released memoir, “Inner City
Miracle,” to Atlanta, he called upon LT Productions to plan the
logistics. Knowing that he would receive the best that the Southeast
had to offer, Judge Mathis summoned Rhonda and her team of event
marketing professionals to schedule book signings, plan and host
private receptions, coordinate ground transportation and serve as
his official escort for the Atlanta tour.
The results: flawless
events and a post-event report full of positive feedback regarding
the Atlanta leg of his tour. With relationships that span from the
entertainment industry to corporate America, Rhonda was able to
secure twelve (potential) speaking opportunities for Judge Mathis to
reach his loyal Atlanta fan base.
Tavis Smiley’s Blacks in
Technology Summit
LT
Productions provided staffing services, and management of the
volunteer team members for this three-day event. With a one-week
turnaround time, LT Productions was able to secure over 150
volunteers to provide assistance with, and coverage of all aspects
of the event; including registration, expo hall, symposium,
workshops, and the staff & green rooms. Management responsibilities
included selection of team leaders, co-development and facilitation
of the volunteer orientation, scheduling, logistics, process
development and administration
